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Marketing Platforms and Journeys Executive
Posted 1 day 6 hours ago by Prostate Cancer UK / Peter Lockyer
Hybrid working with regular travel to our London Bridge Office
What the job involves
As the Marketing Platforms and Journeys Executive, you ll oversee day-to-day management of our email and SMS platform, handling the review and approval of both individual messages and complex journey-based builds.
Part of the Communications directorate, you ll get to work with a diverse and talented team of specialists across the team. Working closely with the Customer Journeys and Experience Manager, you ll plan, map, build, and analyse intricate, multi-channel, audience-focused email journeys.
You ll monitor the performance of digital marketing activities, providing insights to optimise user experiences and increase customer engagement. You'll be the go-to expert and help maximise the use of our email and SMS platform. You'll adopt and implement new capabilities to ensure the best possible outcomes and support and upskill colleagues across the organisation
As the main point of contact between Prostate Cancer UK and our Email Service Provider, you ll facilitate smooth operations and support with data management and setup within the platform. Staying informed on new developments in digital marketing and the charity sector, you ll identify and evaluate promising tools and approaches to keep us at the forefront of digital engagement.
What we want from you
We re looking for someone who deeply cares about giving our customers an exceptional experience. You ll have hands-on experience in digital marketing, particularly in email and SMS marketing, whether in-house or at an agency. You ll have a solid understanding of best practices for building impactful emails and SMS messages, using capabilities like AI to enhance personalisation.
You ll be skilled at implementing and optimising multi-channel digital campaigns and creating seamless customer journeys. You'll feel comfortable getting to know the ins and outs of a digital marketing platform and have a curious mindset to optimise our usage and results. An excellent communicator, you ll be able to engage and inspire others and collaborate with colleagues. With a good grasp of campaign analytics, you can design meaningful tests, review performance, and make actionable recommendations.
Staying up to date with the latest developments in digital marketing tools, trends, and best practices, you ll bring an innovative mindset to connect with diverse audiences in new ways. You ll be focussed on supporting the planning etc of muti-channel journeys.
This is a great opportunity to shape customer journeys and enhance the user experience. If you're ready to take customer experience to the next level and shape impactful digital journeys, we d love to hear from you.
Why work with us?
Every man needs to know about the most common cancer in men prostate cancer. It s a real and present danger that takes over 12,000 of our dads, grandads, brothers and friends each year.
Prostate Cancer UK is the largest men s health charity in the UK. We have a simple ambition to stop prostate cancer damaging lives. We invest millions in research to revolutionise testing, treatment and care. We re blazing a trail to a screening programme that could save thousands of lives with regular, accurate tests for all men at risk. And we work tirelessly to spread the word about risk and offer specialist support to people living with the disease.
Work with us and you ll see your efforts pay off as we give men and their families the power to navigate prostate cancer.
Our commitment to equity, diversity and inclusion
At Prostate Cancer UK, we believe that equity, diversity and inclusion are essential to building a strong and innovative workplace, that represents, and can advocate for the communities we support. We stand against discrimination and prejudice, and we champion tolerance, fairness and equality in everything we do. This makes us stronger and helps us reach more people. We re all here for the same reason: to give every man the power to navigate prostate cancer.
We're committed to righting health inequalities across the UK, starting with those faced by Black men who are at double risk. This includes ground-breaking research into Black men's risk and working with communities directly to overcome barriers to the diagnosis and treatment of prostate cancer.
Therefore, we re particularly interested in applications from those from marginalised and vulnerable communities. This will help us create an environment of inclusion where everyone can bring their authentic selves to work, where personal qualities are as important as professional experience, and our people feel seen and heard.
Ways of working
Our hybrid working approach combines the best of flexible working a positive work/life balance, inclusive and accessible platforms, and online information at our fingertips.
Next steps
More information on what we offer, as well as the role, can be found on our vacancies page. Please download our job profile document (job description) with our How to apply section sharing the key points to refer to in your application and to apply.
Got a question? Please let us know if you have any accessibility requirements or questions we re here to help.
The closing date is Sunday 19th January 2025. Applications must be submitted by 23:45 UK time.
Interviews: By arrangement. Currently scheduled for the week of Monday 27th January 2025.
Prostate Cancer UK / Peter Lockyer
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