Marketing Automation Lead (m/f/d)

Within the area of marketing & communications, we fill interesting positions with attractive clients throughout Germany from Junior Product Manager to Head of Marketing (m/f/d). Interested? Apply now at AVANTGARDE Experts!

We are filling the following position for a global company in the field of construction materials which is running its digital hub in Munich:

Marketing Automation Lead (m/f/d)

YOUR TASKS

• Definition and implementation of marketing automation and lead management strategies
• Managing and guiding a team of two marketing automation experts
• Setup and configuration of marketing automation features in HubSpot
• Creation and implementation of workflows, use cases and templates
• Support of inbound marketing campaigns including lead generation and lead nurturing
• Utilizing data and analytics tools to measure overall lead management performance
• Conducting workshops and trainings for regional marketing managers
• Setup of dashboards in HubSpot and Tableau

YO

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