Direct Marketing Executive - Mid Value

Hybrid working with regular travel to our London Bridge Office

What the job involves

We have an exciting opportunity for a motivated Fundraising professional to join our Individual Giving Team, focussing on our mid value programme and assisting with the production and development of campaigns aimed specifically for this audience. This role will be a fixed term contract for 13 months covering maternity leave.

Direct Marketing plays an important role in the organisation s fundraising and overall corporate strategy, and we have seen a fantastic growth in our mid-value programme to date. We re looking for a confident and proactive fundraiser to take responsibility for the delivery and development of this new audience and further shape the programme.

As a Direct Marketing Executive, you ll use a range of channel content to reach and meet the needs of your audience and tailor your approach based on audience insight.

You ll deliver timely, targeted, relevant communications to warm mid value audience, to engage them wider with the work of Prostate Cancer UK with the overall aim to increase their life-time value.

With internal and external stakeholders, you ll project manage direct marketing campaigns in the form of seasonal appeals, email updates, and occasional stewardship events. You ll consistently review KPIs and make evidence-based choices to help assist with growing the programme and delivering our overall financial target.

What we want from you

Excellent knowledge and experience of working in a fundraising environment is vital, you ll also be able to demonstrate your knowledge and/or experience of stewarding donors by understanding the importance of meeting their needs.

You ll possess first class communication skills; a strong team ethic and you will be at ease working with key internal and external stakeholders at all levels. The ability to manage expenditure budgets and projects is also essential, along with proven knowledge of data protection and sector compliance. Knowledge of direct marketing and fundraising law would be advantageous as well as philanthropy experience.

Why work with us?
Every man needs to know about the most common cancer in men prostate cancer. It s a real and present danger that takes over 12,000 of our dads, grandads, brothers and friends each year.

Prostate Cancer UK is the largest men s health charity in the UK. We have a simple ambition to stop prostate cancer damaging lives. We invest millions in research to revolutionise testing, treatment and care. We re blazing a trail to a screening programme that could save thousands of lives with regular, accurate tests for all men at risk. And we work tirelessly to spread the word about risk and offer specialist support to people living with the disease.

Work with us and you ll see your efforts pay off as we give men and their families the power to navigate prostate cancer.

Our commitment to equity, diversity and inclusion

At Prostate Cancer UK, we believe that equity, diversity and inclusion are essential to building a strong and innovative workplace, that represents, and can advocate for the communities we support. We stand against discrimination and prejudice, and we champion tolerance, fairness and equality in everything we do. This makes us stronger and helps us reach more people. We re all here for the same reason: to give every man the power to navigate prostate cancer.

We're committed to righting health inequalities across the UK, starting with those faced by Black men who are at double risk. This includes ground-breaking research into Black men's risk and working with communities directly to overcome barriers to the diagnosis and treatment of prostate cancer.

Therefore, we re particularly interested in applications from those from marginalised and vulnerable communities. This will help us create an environment of inclusion where everyone can bring their authentic selves to work, where personal qualities are as important as professional experience, and our people feel seen and heard.

Ways of working

Our hybrid working approach combines the best of flexible working a positive work/life balance, inclusive and accessible platforms, and online information at our fingertips.

Next steps
More information on what we offer, as well as the role, can be found on our vacancies page. Please download our job profile document (job description) with our How to apply section sharing the key points to refer to in your application and to apply.

Got a question? Please let us know if you have any accessibility requirements or questions we re here to help.

The closing date is Sunday 19th January 2025. Applications must be submitted by 23:45 UK time.

Interviews: By arrangement. Currently scheduled for the week of Monday 27th January 2025.