Digital Fundraising Specialist (FTC)

Amnesty International UK (AIUK) has a simple aim: an end to human rights abuses. Independent, international and influential, we campaign for justice, fairness, freedom and truth wherever they are denied. If you want to use your skills, knowledge, and experience to be successful in this role, you could be our new Digital Fundraising Specialist.

About the role

The Digital Fundraising Specialist is accountable for developing digital acquisition strategies and test plans to deliver and optimise recruitment of financial supporters, legacy pledgers, event participants and customers to our online shop. As part of the role, you would also be leading on the planning and implementation of engaging fundraising communications and supporter journeys that successfully grow and retain our financial supporter base. The role works with our Fundraising teams and key digital fundraising agencies to develop and deliver digital fundraising activity, ensuring that key strategic fundraising initiatives are part of the Digital roadmap. The role is also accountable for the delivery of digital fundraising income and supporter recruitment targets to budgeted key performance indicators.

More details can be found by downloading the job description from our careers portal.

The role may be for you if:

• You're skilled in digital paid marketing and digital innovation.
• You can work with stakeholders and agencies to create financial supporter/customer acquisition strategies and content plans to deliver personalised, engaging, and multi-touchpoint journeys.
• You have demonstrable experience of managing paid social and per-pay click campaigns and evaluating their performance with data.
• You also have a good knowledge of industry standards, best practice, and trends in digital paid marketing.
• You collaborate and positively contribute to an inclusive culture.

Our Commitment to you

Inclusion, Diversity, Equity, and Anti-Racism (IDEA) are at the core of our values. We want to be an organisation that tackles structural inequality and prejudice as well as be an actively anti-racist organisation. This means taking a meaningful and equitable approach to supporting and developing you and others during your time with us.

New colleagues receive 27 days leave annually (29 after five years), as well as bank holidays (pro rated for part time) and 3 wellbeing days. 2-5% employee pension contributions are matched at 6-9% and we offer 6 months full pay for family leave . We offer flexible working such as compressed work patterns and job shares.

Apply for this role

The vacancy may be closed earlier than advertised if a high standard of applications is received. If you wish to be considered for the role, avoid delay in submitting an application.

We welcome applications from everyone and particularly encourage applications from people from an ethnic minority background, and people with a disability to help us achieve a balanced representation in our workforce, especially at senior grades.

To reduce bias in our shortlisting process, AIUK operates an anonymised application process. If for any reason you prefer to apply in a different format, or require adjustments in the process, please get in touch. To support all candidates to perform their best at interview, we send questions 24 hours in advance. We are a disability confident organisation.

Visit amnesty.org.uk/jobs for application guidance and information on benefits, recruitment inclusion and hybrid working.