Brand Marketing Lead

Your new organisation

Your new company is a leading health research foundation which funds research and advocates for policy changes that generate new knowledge about health and wellbeing. They are a large charity which offers employees an opportunity to develop their careers through training and an opportunity to work with a truly purpose-driven organisation.

Your new role

Your new role will be working as a core guardian of the charity's brand, with the purpose of growing the influence and building greater global recognition and trust. This will include:

• Contribute to the development of our brand strategy, considering and developing things such as audience segmentation, brand hierarchy, trade marketing or our brand building journey.
• Encourage the embedding of our vision, mission, beliefs and values across the organisation, through offering strategic brand advice, training, developing materials and developing partnerships.
• Build excellent relationships with stakeholders across the organisation and provide brand and marketing expertise to enhance and influence their approach and maximise its brand building potential.
• Create and embed a coherent and inspiring employer brand, working collaboratively with colleagues in People, Internal Comms and Experience Design.
• Lead the development, evolution and review of our brand narrative, championing our beliefs and values.
• Lead operational planning to ensure budget and resourcing requirements are accurately captured and fed into wider delivery planning.
• Work with Creative Lead to increase consistency of our branding across all our touchpoints; establishing clear brand guardianship function

What you'll need to succeed

To be successful in applying for this position, you will need to have experience and a track record of managing Marketing or Brand functions within a purpose-driven context. You will need to have experience of managing and influencing a variety of internal stakeholders, to effectively manage, develop and create the brand of an organisation. It is also essential that a successful applicant has a strong strategic outlook and understanding of brand, and is able to draw upon relevant data and insights to shape decisions.

What you'll get in return

You will have the opportunity to work with a leading, global and well-established charity who operate with purpose at the core of all they do, which is directed towards funding medical research. Further to this, flexible working options are available with a team culture that rewards collaboration and successful performance.

What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.

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