Senior Marketing and Communications Coordinator

OUR VISION

A society where everyone, regardless of background has equal opportunity to achieve long-term professional and personal success.

OUR MISSION

To prepare talented students from underrepresented backgrounds for career success through industry-specific education and training programmes.

OUR VALUES

• Diversity: We value teamwork and champion diversity in all its forms, including diversity of thought.
• Innovation: We foster a culture of creativity and forward thinking. We continuously seek new ideas to support our service users while ensuring the meaningful engagement of our sponsors.
• Integrity: We act with integrity and communicate openly with all our stakeholders.
• Collaboration: We provide a collaborative and rewarding environment with continuous personal and professional development opportunities for all.

Overview

About SEO London

SEO London is a registered charity in the UK dedicated to offering educational, training, and mentoring support to students and young professionals from low socioeconomic and ethnic minority backgrounds.
Our programmes foster pre-professional development, facilitate career access, and ensure long-term success in various competitive global industries. Since our establishment in 2000, SEO London has played a pivotal role in advancing workplace diversity and inclusion. Numerous alumni, who have benefited from our transformative initiatives, now occupy key positions in leading UK and global corporations and firms. Our collaborations span across industries such as investment banking, asset management, consulting, commercial real estate, technology, alternative investments, insurance, and corporate law. Through partnerships with our sponsor firms, we empower our participants by providing industry insights, employability support, and exclusive access to job and internship opportunities in their chosen sectors.

Who we support

SEO London supports students and young professionals from ethnic minority groups and low socioeconomic backgrounds. We aim to support those who need us the most.
Ethnic minority groups: As per UK government guidelines, we use ethnic minority to describe all ethnic groups other than White British or other White backgrounds.
Low Socioeconomic backgrounds: At SEO London, socioeconomic background is assessed as belonging to one or more of the following: household income, free school meal status, refugee or asylum seeker background, experience of local authority care, education and occupation of parents, and history of having lived in social housing.

Role Description

Overview

Sponsors for Educational Opportunity (SEO London) is looking to hire a Senior Marketing Coordinator, reporting to the Marketing and Communications Manager.

• Job Title: Senior Marketing and Communications Coordinator
• Team: Outreach and Communications
• Location: 41 Great Guildford Street, London SE1 0ES

We offer flexible and hybrid working but office-based work is required from all staff on a regular basis. For this role we require the post-holder to be in the office for a minimum of 2 days per week.

• Reports to: Head of Outreach and Communications
• Term: Permanent Role
• 14 hours per week
• Ideal start date: ASAP
• Annual salary: £31.5K (pro rata)

We are open to flexible arrangements.

The Senior Marketing Coordinator role at SEO London presents an exciting opportunity for a detail
oriented professional to work in a dynamic environment. This position requires a hands-on approach, allowing the individual to execute various marketing strategies and initiatives effectively. The primary responsibility is to implement the marketing plan across multiple platforms, ensuring alignment with SEO London's mission, values and strategic objectives.

Accountabilities

Social Media Management

• Input into a review of SEO London s social media plan and engagement tactics.
• Manage SEO London's social media accounts, including LinkedIn, Instagram, Twitter, Facebook and TikTok.
• Oversee the social media request process, liaising with other teams to capture compelling content.
• Execute the social media plan by creating weekly posts, including content writing and visual asset design, and social media ads where relevant.
• Maintain the DEI calendar, ensuring timely updates and incorporation into the weekly plan.
• Collaborate with the charity to engage staff with external communications and monitor programme-specific accounts for brand consistency.
• Collate social media metrics for internal reporting purposes.

Website Maintenance

• Conduct regular maintenance and edits to the website, ensuring content is current and relevant.
• Update the media centre and monitor analytics and reporting to assess website performance.
• Design 2D and video assets for the website, with the potential for video editing for other purposes.

Administrative Tasks

• Manage design administration by maintaining Canva and PowerPoint templates and supporting other teams with finalised external assets.
• Oversee merchandise inventory and orders, as well as other ad-hoc administrative tasks as needed.

Content Creation and Management

• Create engaging content for social media posts, newsletters, and website updates that reflect the organisation's impact and promote its mission.
• Think creatively and outside the box to deliver exciting and engaging content and visual assets targeted at students and existing and potential sponsor firms.

Analytics and Reporting

• Monitor and report on the effectiveness of marketing efforts across social media and the website, using metrics to drive continuous improvement.

Team Collaboration

• Work closely with other departments to ensure marketing efforts align with programme goals and organisational priorities.

Other Accountabilities and Responsibilities

• Support the marketing and promotion of programmes to student audiences across campuses in the UK.
• Assist in the execution of digital marketing campaigns during recruitment seasons, collaborating with the outreach staff members to align marketing efforts.
• Contribute to the execution of B2B marketing strategies aligned with SEO London s business development goals.
• Foster relationships with various stakeholders including corporate partners, students, alumni and the broader community, ensuring targeted communications are relevant and impactful.

Required qualifications

• Bachelor's degree in a relevant field or equivalent.
• Advanced level in English, with strong creative writing abilities.
• Minimum of 2 years work experience in a similar role.

Skills and Experience:

• Proven experience in social media management and digital marketing.
• Familiarity with analytics tools to assess and improve social media and website performance.
• Project management skills with a focus on execution.
• Proficient in Microsoft Office Suite (Outlook, Word, Excel, PowerPoint) and Canva.

Desirable Skills and Knowledge

• Experience with Salesforce CRM and Photoshop.
• Understanding of the UK s education system and DEI principles.
• Salesforce CRM.
• Photoshop.
• Knowledge of the UK s education system.
• Good understanding of diversity, equity, and inclusion.

Behaviours

• Positive and proactive self-starter.
• Creative thinker with the ability to generate innovative ideas.
• Outstanding written and verbal communication skills.
• Highly organised and capable of managing multiple tasks simultaneously.
• Flexibility and ability to work collaboratively and with various.
• Application of DEI knowledge to foster a positive organisational culture.

What we offer?

• Annual Leave: 28 days + Bank Holidays.
• Enhanced Family Friendly Policy.
• Enhanced Pension Scheme
• Flexible working (2 days in the office) and a lovely office space by Borough Station.
• Benefits:
  1. Employee Assistance Programme
  2. Discounted Gyms via Medicash
  3. Charity workers discounts
  4. Critical Illness Cover
  5. Cash plan Healthcare and more

Closing date for applications

Closing date for applications: January 6th
First and Second interview: on rolling basis

Equal opportunities Statement

SEO London is committed to ensuring that no prospective or current employee is discriminated against on the basis of race, sex, gender, nationality, marital status, sexual orientation, employment status, socioeconomic background, disability, age, or any other protected characteristic. We also strive to avoid disadvantaging individuals due to any condition or requirement that is not demonstrably justifiable.

Safeguarding

All posts at SEO London involve some degree of responsibility for safeguarding. Successful applicants are required to complete a Disclosure Form from the Disclosure and Barring Service ("DBS") for the position. Failure to declare any convictions (that are not subject to DBS filtering) may disqualify a candidate for appointment or result in summary dismissal if the discrepancy comes to light subsequently.

Right to work

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