Regional Manager Sub-Saharan Africa (m/f/d)

DFL Deutsche Fußball Liga GmbH

Regional Manager Sub-Saharan Africa (m/f/d) Frankfurt am Main

Bundesliga International GmbH is a wholly owned subsidiary of DFL Deutsche Fußball Liga GmbH and is responsible for the global marketing of the commercial rights owned by Bundesliga. Bundesliga International GmbH's three business segments - Audiovisual Rights, Commercial Partnerships and International Marketing, Digital & Communications - all pursue the clear goal of strengthening Bundesliga's market position on a sustained basis and of expanding all the marketing activities relating to professional football. To continue expanding the company successfully, we are seeking for a qualified

Regional Manager Sub-Saharan Africa (m/f/d)

with the main workplace in one of Bundesliga's key markets in the region (ideally South Africa).

Your tasks:

• Drive the visibility and popularity of the Bundesliga in Sub-Saharan Africa, focusing on key markets in line with Bundesliga International's strategy
• Serve as the primary contact and provide comprehensive servicing for media partners in the region, including daily communication and project management
• Manage cross-functional operations for local Bundesliga initiatives, from planning to execution across content, marketing, CSR, PR and sporting development
• Build and maintain strong local relationships to identify new B2B and D2C commercial opportunities (e.g. content or brand promotion partnerships, fan engagement)
• Support strategic market development and media rights sales through rights structuring, preparation of documents, presentations, events etc.
• Act as the key local interface between all relevant stakeholders (DFL, clubs, media partners, associations, agencies, brands etc.)

Your profile:

• Bachelors degree or ideally Masters degree in Sports Management, Business, Marketing or related fields
• Multiple years of experience in sports marketing, media, or business development - ideally in a similar role within the SSA sports and media industry (league, club, media company, agency or brand)
• Established track record and business network in key Bundesliga markets (with a focus on South Africa, Nigeria, Kenya, Ghana) and (initial) experience in Francophone Africa
• Fluency in English; additional languages (in particular French, Portuguese and/or German) are a plus

Alongside enthusiasm for football in general and ideally Bundesliga in particular, you should also demonstrate the following abilities:

• Ability to think strategically and creatively using sound business judgement
• Proven track record of leading and driving multiple complex projects to meet business objectives
• Exceptional interpersonal and communication skills
• Entrepreneurial mindset with tenacity to develop ideas and deliver them in collaboration with the organisation
• Good understanding of customer management and dynamics of versatile content offerings (Free-To-Air, Social Media, Pay TV, OTT, SVOD, TVOD etc.)

What we offer:

• A workplace in the Bundesliga environment
• Exciting and diverse tasks in a growth area
• The opportunity to work autonomously in an international organisation

The position is initially based on a two-year fixed contract.

Please apply with your complete curriculum vitae and covering letter stating the start date and your salary expectation exclusively by e-mail to:

team AT dfl.de

The position is initially based on a two-year fixed contract.

DFL Deutsche Fußball Liga GmbH

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