Marketing and Healthcare Solutions Lead, DACH

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Position Overview

The Marketing and Healthcare Solutions Lead, DACH is responsible for driving the development of marketing strategies and tactics for the DACH Precision Oncology business for various stakeholders, reporting to the Group Country Head of the DACH region. This role will support development and execution of the plan in partnership with the local cross-functional team including Sales, Market Access, Medical Affairs, Commercial Excellence, Business Leads, and the International marketing team, and support marketing data analytics to drive data driven decisions, and will participate in operational planning and lead the tactical plan across multiple channels.

The Marketing and Healthcare Solutions Lead, DACH will lead the Marketing and Healthcare Solutions and is a key member of the DACH Leadership Team and the International Country Marketing team.

This position is based in our office in Munich, Germany.

Essential Duties

Include, but are not limited to, the following:

• Leads the development of the operational and tactical annual plan for the brand, considering the needs of the different countries and working closely with the cross-functional team of the DACH region and the marketing colleagues in International.
• Supports the alignment on marketing strategy, the product positioning, the messaging, and plans among Country Manager, Medical Affairs, Market Access and the key stakeholders.
• Responsible for initiation and maintenance of tools and programs focused a variety of clinical and non-clinical audiences.
• Support the evolution of brand campaigns with International Marketing and drive the localization.
• Lead the development and localization of multi-channel marketing campaigns and communication strategies.
• Ensure the product positioning, messaging, and product campaign are effectively integrated into the all promotional assets.
• Analyze qualitative and quantitative data to continually gain a deeper understanding of the market and customer needs.
• Responsible for managing the annual and quarterly OPEX budget
• Lead the marketing and healthcare solutions team
• Liaise directly and manage the relationships with various external groups; including service vendors, agency partners, and Societies/organizations.
• Ensure coordinated efforts for training of field force partnering with the Commercial Excellence Manager and Country / Sales Manager / Business Leads.
• Work collaboratively with other members of the team to deliver cross-functional projects.
• Lead and influence without direct authority and foster a culture of continuous improvement within the organization.
• Strong team working skills within a matrix organization.
• Ability to work independently and manage multiple priorities and timelines.
• Excellent change management and issue resolution skills with the ability to deliver results.
• Excellent verbal, written, and interpersonal communication skills.
• Highly organized and self-motivated.
• Strong stakeholder management and relationship-building skills.
• Uphold company mission and values through accountability, innovation, integrity, quality, and teamwork.
• Support and comply with the company's Quality Management System policies and procedures.
• Ability to act with an inclusion mindset and model these behaviors for the organization.
• Ability to work on a mobile device, tablet, or in front of a computer screen.
• Ability to travel 30% of working time away from work location, may include overnight/weekend travel.

Minimum Qualifications

• Master's degree in business administration, marketing or related field.
• Minimum of 8 years of experience in Marketing, Brand Management and Sales. Above country experience is a plus.
• Fluent in German and English. Knowledge of French is a plus.
• Experience working in oncology or oncology diagnostics.
• Demonstrated ability to work cross-functionally with other departments and stakeholders.
• Proficiency in computer skills (Microsoft Office programs).
• Strong project management skills.
• Excellent oral and written communications/presentations, results orientation, facilitation and teamwork skills.
• Ability to be perceived as a leader without having direct authority.
• Demonstrated ability to perform the essential duties of the position with or without accommodation.

Our success relies on the experiences and perspectives of a diverse team, and Exact Sciences fosters a culture where all employees can develop personally and professionally with a sense of respect and belonging. If you require an accommodation, please contact us here .

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